Winter
- Dates
- Jan 10 – Mar 16, 2023
- Meets
- Tuesdays & Thursdays, 4:30–5:50pm, d.school Studio 3
- Teaching team
- Kursat Ozenc, Martin Gonzalez, Sonya Kotov (TA)
Run under the Design for Business program as “How to Scale Organizational Culture” — the offering behind scalingorgculture.com. Students designed a psychological-safety ritual for the class itself, then built a culture program with a partner startup, alongside a run of guest talks on remote culture, DAOs, ritual design, and ethics.
Arc
- 01
Module 1: Fundamentals of Culture Design
Weeks 1–2
Human-centered culture design, invisible drivers of behavior, designing team rituals, and measuring the impact of an intervention — practised on the class's own culture.
- 02
Module 2: Designing a Culture Program for a Partner Startup
Weeks 3–10
Participatory research and bias spotting, culture champions and employee pathways, problem framing, idea books, prototyping culture, and evaluating a new team ritual.
Partners
BenchSci
Bridge the cultures of AI engineering and biomedical science as the company scaled, and build psychological safety into fast-failure R&D.
Snappy
Scaling culture across a fast-growing sales organization.
Spenmo
Build cross-regional trust as a Southeast Asian fintech grew across country offices, and align local office cultures with a shared global strategy.







